BOSSY
Brand conceptualization, guidelines, set design, podcast design, photo direction, and social design for Bossy. We were tasked with building the brand’s visual identity while the brand itself was still evolving. Bossy is a combination of two big personalities, Katie Gatti of Money with Katie, and Tara Reed CEO of Apps Without Code. We wanted a look and feel that captured their vibrant energy, and fresh approach to modern day entrepreneurship, toeing the line between accessible and aspirational.
